Strategic advice underpinned by the facts
A strategy is measured by how well it is executed. Robust information is key. P:Cubed prides itself on offering a superior advisory service, underpinned by data and focused on delivering results.
P:Cubed leverages analytical and business intelligence capabilities to deliver strategic insights:
- Identifying local financial service market trends – assessing the core drivers of change in consumer behaviour, constantly monitoring and understanding changes in demographics, spend and credit risk performance.
- Customer segmentation – subdividing a large homogenous market into clearly identifiable segments that have similar needs, wants and demands. Clearly advising on segment size, accessibility and product alignment.
- Market benchmarking - comparing your organisation to competitors in order to understand market share and share-of-wallet, ensuring comprehensive product strategy.
- Growth Opportunity Assessment - empirically assessing growth opportunity of your products, customer segments, credit risk policies and acquisition channel strategies to assist with budgetary target setting.
Based on the insights we derive, we collaborate with you to design strategies that effect positive change.
Business Intelligence Services
Industry Performance Benchmarking report